TikTok Advertising Agency

Why Do You Need

TikTok Advertising?

 

Extend Your Reach
TikTok is used by over 150 million Millennials and Gen-Zs, indicating that it has a very specific demographic.

Build Engagement
You can encourage participation with hashtag challenges, which can help your marketing go viral.

Growth Possibility
Put yourself ahead of the competition and at the forefront of a rapidly expanding platform.

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Are you ready to expand your business with our TikTok Advertising Services?

TikTok Advertising Agency - IT Max Solution - Innovative Digital Agency - TikTok Advertising Services

Take Advantage Of TikTok Advertising!

TikTok advertising provides opportunities and a distinct demographic, similar to how LinkedIn allows brands to reach professionals.

TikTok is dominated by millennials and Gen-Zers. According to research, these age groups have the most financial freedom as they enter the workforce and advance up the career ladder. They also spend more time on TikTok than on other social media platforms.

TikTok advertising gives you the freedom to be creative. Display your brand’s personality, passion, and even sense of humour to your customers in an easily consumable medium. Initiate discussions and projects in which users can invest their time and interest. This will have a far greater impact than a passive promotion.

TikTok Advertising Process!

TikTok Ads Manager supports both picture and video ads.

Starting your campaign with TikTok’s most popular ad format, in-feed video advertisements, is a good place to start.

This placement supports video lengths ranging from 5 to 60 seconds, but we recommend keeping them shorter, between 9 and 15 seconds, to maintain user focus.

Because the ad appears between ‘For You’ videos, it must be highly effective and immediately engaging, capturing the user’s attention in seconds.

Native ads are the most effective on TikTok, so if your video looks like an ad, it probably shouldn’t be on TikTok.

TikTok Advertising Agency - IT Max Solution - Innovative Digital Agency - TikTok Advertising Services

Our TikTok Advertising Services!

Breaking down your audience based on the sales funnel influences the creative decisions we make for your ads. Ad creative (copy and media) can have a significant impact on performance.

Ads at the top of the funnel – Introduce your brand, ethos, and products to familiarise new customers with who you are and what you offer. We zero in on their problems and tell them exactly how you can solve them (within the 100-character limit).

Middle of the Funnel Ads – Targets those who know you a little bit better but still need convincing; we emphasize the power of social proof – both in our copy and in our media. Reviews, awards, and customer testimonials all play a role in bringing your warm audience on board and pushing them closer to purchasing.

Ads at the bottom of the funnel – We can afford to be direct at this point in the funnel. Whether your hot ads are aimed at cart abandoners or general website visitors, the copy and creativity at this stage are all about giving people that final push… “You know you want to…”

The Creative Process

Do you want to know what a great TikTok creative process looks like? We’ve got you covered – here’s a checklist of things to think about when creating content;

Who is your intended audience? TikTok’s primary user demographic is 18-24-year-olds, but other demographics are expanding, so does your content cater to a broader or niche audience?

What are you making / what is your concept? Are there any trending sounds or hashtags on TikTok that you could jump on?

What is the goal of your TikTok? Why are you making it? What is the inspiration behind what you’re making (if any)?

Where do you intend to shoot? Indoors? Is it a studio? On the beach? Aesthetics are everything, and the possibilities are ENDLESS – chances are, if your video is in a nice location, people will be more visually drawn to it!

How do you intend to put your plan into action? Will you require any props? Perhaps some interesting transitions in your editing? Get as creative as you can; people adore innovation, no matter how simple or complex!

Make your videos as short and as captivating as possible – the average user will watch a video for about 3 seconds before swiping to the next. So, if there’s one place to get to the point quickly, TikTok is it.

Brand Takeover

Brand takeover ads can take the form of a still image, gif, or video. This appears when a user launches the app and then navigates to an in-feed ad.

When images only appear for a limited time, it may appear that there isn’t much to work with, but our in-house experts at our Digital Marketing Agency know exactly how to get the most out of a single image.

This type of TikTok advertising is restricted to specific categories. We’ll use competitor research and a thorough understanding of your brand and audience to employ aesthetic marketing tactics to ensure you blend into the user’s feed while always standing out.

Native Video Ads

A Native Video ad lasts 9 to 15 seconds. That’s not much time to say much, but it’s enough to make an impression.

These appear on the ‘For You’ page as well as in newsfeeds and can be skipped. They are, however, full screen, which means they have maximum impact.

Our social media marketing specialists use native video ads to tell your brand’s story from new perspectives that keep an audience’s attention. Using video content is one of the best ways to elicit emotional responses from viewers, which is why there have been so many funny TikTok viral videos. This is due to the creative format amplifying emotions more than text ads can.

Native video TikTok advertising allows brands to grow their fan base. They’re an excellent way to complement a promotion, a limited edition release, or something new about your brand.

Hashtag Challenges

Hashtag Challenges, another TikTok advertising format, are the ultimate way to incentivize user-generated content and grow your following.

This is the most likely format to go viral, but we don’t take any chances. We can maximise your exposure to a valuable audience by conducting extensive research into interests and the most captivating and incentivizing creative.

Analysts will also interpret the responses you receive, using the data and engagements generated by your hashtag challenges to qualify new traffic and leads and build audiences to target at later stages of the conversion funnel.

Branded Lenses

Branded lenses are another way to stand out on TikTok, as well as one of the only ways to showcase your brand to an audience multiple times in a single day. Users can also promote your brand on their own videos by including branded stickers and other content.

This ad format, like Hashtag challenges, has the potential to skyrocket to stratospheric success.

Request More Info

Do you want to know more?

 

Request more information about our TikTok Advertising services using the contact form below. Please include your contact information, company name, and the type of work you’re seeking.

 

One of our representatives will contact you to learn more about your company and how IT Max Solution can help you.

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IT Max Solution

Phone: +44 7392 006 006

Email: [email protected]